The Fall and Rise of Reginald Perrin

Still at her mother's, Elizabeth rings Reggie to remind him that she planned a dinner party but Reggie doesn't cancel. Instead he asks C.J. and his wife, young colleague David who toadies to C.J., the well-endowed Davina from the custards department and his rude uncle Percy, who makes sexist comments about Davina.

A nervous Reggie is to address the British Fruit Association and mixes Dutch courage with sedatives, resulting in a disaster and he has to be dragged off. Now at his breaking point, Reggie tells C.J. that blood will flow.

Reggie tries out various new identities, including Lord Amherst (which attracts the attention of the comely Jean) and Donald Potts (which attracts the less comely Miss Pershore). However, he misses Elizabeth and is upset to find that, since she assumes that Reggie is dead, she's seeing an old flame.